Not your posh designer store with uppity staff. Instead, warmth. And stylish Swedish and Danish interior design in toned-down hues. In the 90s, owner Kairit worked at the Estonian embassy in Stockholm and fell in love with the Scandinavian lifestyle.
“Design is one thing,” she says. “But Scandinavians know how to enjoy life with warmth and kindness.” Which also sums up her store and cafe corner. Simple, stylish, relaxing. Instead of preening – just a real hygge nest. A vaccine for Estonians against “unnecessary stuff and incomprehensible style”.
Oh, and just a side note: no name brands could be found here. The overall atmosphere is dominated by product placement and loud labels and packages are set quiet. The scents, music, candles and people behind the counter so nice you’ll question your moral core.